Law Firm SEO Case Study: Achieved 762% Growth in 6 Months
In this local SEO case study, we will explore how a law firm was able to achieve its goals of ranking on the first page of Google and generating more organic leads through a comprehensive SEO strategy.
By implementing a targeted approach to keyword research, on-page optimization, local citation building, and link building, we were able to help the law firm achieve a staggering 762% growth in traffic and significant increases in its CTR and organic leads.
The law firm business had two primary goals: to rank on the first page of Google and to increase its click-through rate (CTR) to generate more organic leads.
To achieve the law firm’s goals, we implemented a comprehensive local SEO strategy that involved the following steps:
We conducted in-depth research to identify relevant and high-traffic keywords that the law firm could target.
We optimized the law firm’s website by incorporating the targeted keywords into the meta tags, header tags, content, and images.
🪐Local Citation Building
We built local citations on high-authority directories, such as Google My Business, Yelp, and Yellow Pages, to improve the law firm’s online presence and visibility.
We created high-quality backlinks from reputable websites to improve the law firm’s authority and search engine rankings.
The results of our local SEO campaign were impressive. Within five months, the law firm’s website generated a staggering 762% growth in traffic.
It received 3.98K clicks and 40.3K impressions during this period, resulting in a 4.2% average CTR and an average position of 19.3.
We also achieved the following specific results:
🪐Improved top keyword ranking
We were able to rank the law firm’s website for its top keywords on the first page of Google search results.
🪐Increased organic leads
The law firm experienced a significant increase in organic leads generated through its website, resulting in increased revenue and growth.
One of the main challenges we faced during the local SEO campaign was competition from other law firms in the same area.
We overcame this challenge by focusing on long-tail keywords and optimizing the website for local search intent.
Through this local SEO campaign, we learned that a comprehensive and strategic approach to SEO can yield significant results, even in a competitive industry.
We also learned the importance of ongoing optimization and tracking to maintain and improve search engine rankings.
Overall, our local SEO campaign helped the law firm achieve its goals of improving its online visibility, generating more organic leads, and increasing revenue.
In conclusion, this local SEO case study highlights the importance of a strategic and comprehensive approach to SEO for businesses looking to improve their online visibility and generate more leads.
By focusing on targeted keyword research, on-page optimization, local citation building, and link building, we were able to help a law firm achieve its goals of ranking on the first page of Google and generating more organic leads.
Through ongoing optimization and tracking, the law firm was able to maintain and improve its search engine rankings, resulting in increased revenue and growth.
Taki is the Founder of Growob. He is a young enthusiastic Local SEO professional, Who mainly works with Local Business owners. Since 2018 he is in the SEO field, He has been helping many US-based businesses to grow their business locally by improving their organic Ranking.